Brewing Outside the Box
To combat the trend, breweries are seeking new and innovative products. For the alcohol-imbibing consumer, there’s always been competition between beer, wine and spirits, and in recent years, beer is ...
Colorful Crook & Marker Spiked Beverages Debut
Another alternative to traditional beverages lands on the scene
Joining the list of new alcoholic beverages is Crook & Marker's line of zero-sugar beverages made with organic alcohol and sweetened from natural sources. They're made with a proprietary organic alcohol known as BaseBrew, brewed from ancient grains like quinoa, millet and amaranth, and cassava root. The gluten-free drink is also non-GMO, with less than 1g of net carbs, 80 calories per can, and 4% ABV.
"I see millennial consumers reject sugar and calories, but still demand great flavor and enjoyment," says Ben Weiss, who previously created Bai Antioxidant Beverages.
Crook & Marker is available in fruit flavors, including mango, coconut pineapple, strawberry lemon, grapefruit, Tangerine, black cherry, blackberry lime and peach. Find it in South Florida at Target, Whole Foods Market, ABC Wine & Spirits, Total Wine & More and Publix, and it's on the menu at the Faena Hotel Miami. For more information, visit their site.
Brewing Outside the Box
To combat the trend, breweries are seeking new and innovative products. For the alcohol-imbibing consumer, there’s...
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